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Footlocker
Location
Shoreditch, London
Date
2016
Project type
Influencer & Media Event
The Foot Locker Collective - a hand picked group of lifestyle and sneakerhead influencers from across Europe who co-create content and experiences to excite young sneaker buyers.
Every year The Collective are engaged on “The Hottest Month”, a pan European influencer event which showcases all of the latest sneakers launching into Footlocker. Hosted at Shoreditch Studios, the event successfully received 900+ pieces of coverage, 55 of which were international.
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